3. How To Finance: Where's The Money?...And How To Get
It
It
takes money to make money. In this information packed session,
you’ll learn the secrets of capital procurement. This session
is a must for any small business proprietor or anyone looking
to start a business of their own.
Speakers: Richard Cassiano, President,
North American Resource Capital, Inc.; Mark Parrott, Host,
"Money Talks" WLIE 540AM & Vice President, Creative
Retirement Planning, Inc.; Chip Randall, Vice President,
Lehman Brothers
Richard Cassiano started North American Resource
Capital in 1995. He helps many small and start-up companies,
secure funding for their businesses, on a national basis. Customers
range from Sole Proprietors to Fortune companies, and include
Franchisees and dotcoms. Funding is often provided for:
capital equipment; working capital; leasehold improvements; inventory;
receivables; real estate; and business acquisitions. Assistance
is often provided in securing insurance, legal representation,
accounting services, and credit repair.
Richard Cassiano’s career providing business financing began
in 1984. Prior he had worked in consumer financing and auto
leasing administration.
Richard Cassiano is an alumnus of CW Post/Long Island University
& Nassau Community College.
Mark Parrott - When Mark
Parrott took the drive from his Sayville home to his
office in Lake Success, he’d punch the radio dial and listen
to talk radio shows that included Howard Stern and WFAN. “There
was a lot of time to listen to talk radio,” he said of the
daily, 50 minute commute.
The astute Parrott, who runs a financial services family business
called Creative Retirement Planning with his brother, Jack, kept
coming in contact with others who had their own radio shows. “About
a year ago, WLIE put an ad in the paper, “Parrot said. “I’ve
wanted to do it for 10 years. “He and his brother Jack now
host Money Talks, which airs weekly on Saturday mornings at 10
a.m.
“There
are two different ways to run a show, Parrott said. “You
can work for the actual station or you can be independent and
you’re responsible for the costs. That’s the way we
chose to do it because we didn’t want to be held accountable
to the station for the ratings. It would be hypocritical. We don’t
like sensationalism.
One of the interesting concepts the Parrott’ s promote on
the show is the Business Owner Success Group, a kind of private
board of directors of business owners, hosted by the brothers,
who share advice on how to break into the next level. It’s
a free service. The show’s premise is to make people more
aware. “For business owners we want to make our audience
aware of things that can help them with their business like new
types of retirement plans or how to manage a staff, “ Parrott
said. So we’ll interview a lot of better business in the
area for insight. Our second purpose is for retirees to maintain
or gain financial independence. Ninety percent of the time, the
reason people fail in investing is fear: Our mantra is to reduce
fear as much as possible. “WLIE general manager, Stu Henry,
commented the show, which debuted in August 2004, was doing well.
“We’ve gotten positive feedback in regards to e-mails
and we’ve received phone calls, “Henry said. “It
fits right in.”
Parrott is also President of a local chapter of BNI. This group
helps to support much local small business through networking
referrals.
Parrott, who attended Harvard and has 16 years of financial advising,
is working on a follow- up book to You Can Afford to Retire. He
also received one of the best compliments there is. Parrott was
nominated for inclusion as one of the top 100 financial advisors
by Research Magazine, a London publication, by one of his clients.
Parrott’s Money Talks website is www.moneytalksinc.com