18. How To Finance: Where's The Money?...And How To Get
It
It
takes money to make money. In this information packed session,
you’ll learn the secrets of capital procurement. This session
is a must for any small business proprietor or anyone looking
to start a business of their own.
Speakers: Richard Cassiano, President, North
American Resource Capital, Inc.; Mark Parrott, Host, "Money
Talks" WLIE 540AM & Vice President, Creative Retirement
Planning, Inc.; Chip Randall, Vice President, Lehman Brothers
Richard Cassiano started North American Resource Capital
in 1995. He helps many small and start-up companies, secure
funding for their businesses, on a national basis. Customers
range from Sole Proprietors to Fortune companies, and include
Franchisees and dotcoms. Funding is often provided for:
capital equipment; working capital; leasehold improvements; inventory;
receivables; real estate; and business acquisitions. Assistance
is often provided in securing insurance, legal representation,
accounting services, and credit repair.
Richard Cassiano’s career providing business financing began in
1984. Prior he had worked in consumer financing and auto
leasing administration.
Richard Cassiano is an alumnus of CW Post/Long Island University
& Nassau Community College.
Mark
Parrott - When Mark Parrott
took the drive from his Sayville home to his office in Lake Success,
he’d punch the radio dial and listen to talk radio shows that
included Howard Stern and WFAN. “There was a lot of time to listen
to talk radio,” he said of the daily, 50 minute commute.
The
astute Parrott, who runs a financial services family business
called Creative Retirement Planning with his brother, Jack, kept
coming in contact with others who had their own radio shows. “About
a year ago, WLIE put an ad in the paper, “Parrot said. “I’ve wanted
to do it for 10 years. “He and his brother Jack now host Money
Talks, which airs weekly on Saturday mornings at 10 a.m.
“There
are two different ways to run a show, Parrott said. “You can work
for the actual station or you can be independent and you’re responsible
for the costs. That’s the way we chose to do it because we didn’t
want to be held accountable to the station for the ratings. It
would be hypocritical. We don’t like sensationalism.
One
of the interesting concepts the Parrott’ s promote on the show
is the Business Owner Success Group, a kind of private board of
directors of business owners, hosted by the brothers, who share
advice on how to break into the next level. It’s a free service.
The show’s premise is to make people more aware. “For business
owners we want to make our audience aware of things that can help
them with their business like new types of retirement plans or
how to manage a staff, “ Parrott said. So we’ll interview a lot
of better business in the area for insight. Our second purpose
is for retirees to maintain or gain financial independence. Ninety
percent of the time, the reason people fail in investing is fear:
Our mantra is to reduce fear as much as possible. “WLIE general
manager, Stu Henry, commented the show, which debuted in August
2004, was doing well. “We’ve gotten positive feedback in regards
to e-mails and we’ve received phone calls, “Henry said. “It fits
right in.”
Parrott
is also President of a local chapter of BNI. This group helps
to support much local small business through networking referrals.
Parrott,
who attended Harvard and has 16 years of financial advising, is
working on a follow- up book to You Can Afford to Retire. He also
received one of the best compliments there is. Parrott was nominated
for inclusion as one of the top 100 financial advisors by Research
Magazine, a London publication, by one of his clients.
Parrott’s
Money Talks website is
www.moneytalksinc.com