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BREAKOUT SESSIONS

Session B (1:15 pm-2:30 pm)

Structuring Strategic Alliances for Mutual Success

As technology advances, companies often find themselves offering specialized products and services. Commercial success, however, may depend on successfully identifying and partnering with other market participants, including suppliers and resellers, vendors of complementary products and services, and other companies with similar target markets. This workshop is designed to assist companies in identifying potential strategic allies, and in structuring those alliances in an effective way.
This workshop will cover:

  • What are the different kinds of strategic alliances?
  • What issues need to be addressed in structuring strategic alliances?
  • How can the potential of such alliances be maximized and the risks minimized?

Lisa Renee Pomerantz, Attorney at Law

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